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Director of Marketing/Strategic Planning at Old Trail Printing Co in Columbus, Ohio
Conduct effective analysis on specific market segments targeted for profitable growth, develop comprehensive market plans, and the work with functional areas to effectively implement the execution of the market plan developed.
Responsible for increasing sales volume through various media including, but not limited to direct mail, seminars, PR, etc.
Develop business plan for sales growth throught marketing services, with other management personnel and include detailed responsibility for execution.
Drive business development for targeted initiatives either through direct contact with OTP customers or by accompanying OTP sales team.
Requirements:
Proven track record that clearly demonstrates consistent achievement of results that exceeded expectation.
Evidence of strong business development/selling skills - experience of direct involvement in executing business strategy in the field through customer contact.
Highly goal oriented and strong competitive spirit; must maintain consistent positive attitude and be self-driven.
Other variuos duties.
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