Layout once, publish, repeat—everywhere…….

prwhite

Administrator
Staff member
Swiss Review—a bi-monthly, Swiss government magazine for citizens living abroad—has been published for 42 years in 14 regional editions in German, French, Italian, English and Spanish. In 2014, management decided their printed magazine must be replicated verbatim & available across different channels & platforms.

While PDF was being used, it had limitations on smartphones, and the Swiss wanted readers to be able to access content whenever & wherever they wanted. A mobile content publishing app appealed because of user-friendliness, enabling readers to tailor settings, push notifications, preferences & was accessible on all devices.

Swiss Review chose Eversify as it allowed using their existing editorial platform while building multiple editions to predefined rules for all devices & operating systems, in a single-pass with a multichannel solution:
  • Classic for regional versions in PDF format,
  • Hybrid for HTML5-enriched PDF for iPad and Android tablets,
  • Interactive HTML5 for both iPhone & Android.
Their first multichannel editions were launched in 2015 and continue running smoothly. Swiss Review says their process is completely automated, and accurately reproduces both print & digital content with large cost savings.

https://www.swisscommunity.org/en/news/swiss-review
 

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