According to Printing Industry guru, Frank Romano, “To grow, the printing industry must find new products and new services”.
In 1995, early wide-format inkjets were color-printing proofers, then, color signage became hot, displacing screen-printing with full-color. Today, well over half of all printing firms have wide-format inkjets.
As paper volumes decline, printers must print on something other than paper. Some already print on foamcore, glass, plastic, ceramics, textiles, wood & metal. New print markets are evolving—like industrial design, home décor, specialty signage, promotional, unique packaging, decorated items—many of these items will be looking for customization.
In 1995, early wide-format inkjets were color-printing proofers, then, color signage became hot, displacing screen-printing with full-color. Today, well over half of all printing firms have wide-format inkjets.
As paper volumes decline, printers must print on something other than paper. Some already print on foamcore, glass, plastic, ceramics, textiles, wood & metal. New print markets are evolving—like industrial design, home décor, specialty signage, promotional, unique packaging, decorated items—many of these items will be looking for customization.