Recent content by akmaleja

Thanks for taking the time to follow up with valid and valuable info. My approach on this I guess is guided or at least effected by the fact that a large amount of the printing will be done as a charitable contribution to the foundation leaving little control or leverage on how the printing is...

That is some great feedback. We started with Solid ink draw downs from a reduced number of colors (Orange) and 3 different CMYK builds of each, printed on 3 common offset stocks that also had a digital version. The selection process was done under 4 different lighting conditions with and...

I have been following that thread thank you. I do understand why the same ink looks different on coated vs uncoated. Now knowing I have a solution to give my client a better product by using 2 different PMS colors dependent on coated vs uncoated, i am more interested in how to strategically...

That was part of the process when we created the CMYK version of art and mandated the formula for page layout apps.

Absolutely correct and was even worse with previous targeted color. Our task was to find a Orange that was ok with the foundation that had a reduced gap in visual appearance when printed offset CMYK, Digital, and extended mutable ink CMYK (inkjet), compared to solid spot Pantone mixed ink.

The targeted color (Orange) originated from the foundations namesake who died of brain cancer, it was his favorite :(. To answer above- “whose color vision” I was trusted with that responsibility and requested the help from a number of seasoned print buyers. “Under what lighting” we used D65...

I have been asked by a large non-profit foundation to assist in creating a “style guide” that will reduce the significant inconsistencies they have been dealing with from print providers. The printing world is completely foreign to them and have explained the basic challenges, and limitations...