By Noel Ward

You’ve been doing a nice mix of commercial printing and have a host of satisfied customers. A digital press or two have been taking up some real estate on your shop floor for a couple of years, helped expand your reach, and now you’re looking for more opportunities. You’re thinking labels and folding cartons seem like a fairly natural transition into packaging. After all, how hard can it be?

Labels and folding cartons are often seen as the low hanging...