My wife always looks at me funny when I do this.
I have been in printing for 29 years. I am still as dumb as ever when it comes to identifying fonts.
There are only two fonts you need to know; Comic Sans and Courier. Anything that doesn't look like either of those two fonts needs to be converted to one of them. Which of the two you select is up to you. If your customer complains just tell them that their PDF has an embedded virus that caused the issue. Make sure that, when you tell them, that you're standing on something to make you appear taller than them. It's more intimidating that way.
LOL, I am the same as Keith only I tend to look at pieces that are perfect bound to see if it contains crossovers and how much of a crossover appearance they have.
Smelling whatever we get in the mail and then claiming it is printed using offset became a running gag in our offices after we saw a sales guy do that. Nobody thought it was impossible to distinguish print technologies by smell. We just found it highly unlikely someone in sales would be capable of doing that.
Quote from my wife after sharing this with her... "Your critique has been the appetizer for many a meal…one of the first times you took me out to eat, you moaned about kerning…KERNING! Who notices that?! I didn’t even know what kerning was at the time! You’re lucky I didn’t end it right then and there."
My fiancé is a proofreader, and we both read menus and comment on the fonts, kerning, spelling and overall design. But I'm the one that smells and loves to feel them. Some times we talk more about the menu than anything else.
The Push To Be a More Versatile Printer
As the printing industry continues to evolve, printers face the challenge of becoming more agile and responsive to meet fast-paced changes in technology and the increasingly varied demands.