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It all depends on the market It all depends on the market I think digital is much more sensitive to the market than offset. The short answer is as much as you can get away with. If you are going against Kinko's or Staples, the price they charge is a good place to start. If you are going...

I ran a print brokerage in NYC for 30+ years. Yes, it's true, I was a printing broker. Even worse than a salesperson :mad: Client base was "high design" (read finicky pain in the ass prima donnas). The wierd thing is that I really like these folks since they push production to it's limits...

Alan- I think that Cosmo has pretty well covered the tech options. I'll try to pick up on the "what you want to sell your customer". My three cents. Based on what I see from the Thomson Website, it looks like you have good penetration in the publishing industry. That implies that short run...