Okay, so my educational background (Photography/Illustration/Design) has not been a particularly technical one. I've just taken on what I thought would be a very simple job of finding CMYK/RGB/Web colours for a number of given pantones to be used in branding.
I thought, in my innocence, that I...
As any print professional knows, printing can be managed chaos. Software that solves multiple problems and provides measurable and monetizable value has a direct impact on the bottom-line.
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