Search results

  1. J

    Printing postcards for direct mail promotion

    Thanks for your input, we have someone who will train us on all aspects of the processing/printing/mailing over the next month or so. I will make sure I post a detailed explanation of how this goes over the coming weeks.
  2. J

    Printing postcards for direct mail promotion

    The variable data contains the address along with a unique number assigned to each address and the postal barcode. The address's are nationwide, we're mailing out based on a targeted lead list and not by geographic area. Printed on yellow cardstock, black text, double sided. Can you explain a...
  3. J

    Printing postcards for direct mail promotion

    My apologies, i'm learning from my mistakes though...our current postcard size is 14cm x 9.5cm The print speed is not really a big issue for us, we have the time to baby the printer and take our time learning the software, we usually format the variable data a week ahead and send to the printer...
  4. J

    Printing postcards for direct mail promotion

    Thanks so much for your posts MailGuru, your input is appreciated. I'm still on track to attempt this myself it looks like. The cost to subcontract is too much and the confidentiality I need with my projects also is prohibitive to sub out this work going forward. I would like to put the thread...
  5. J

    Printing postcards for direct mail promotion

    On the surface this sounds scary and complex but I have called our district BMEU office and spoke to a supervisor and also to doubly check I called our local BMEU downtown office and verified that with printing the barcode using the usps software there is no sorting or complicated software. You...
  6. J

    Printing postcards for direct mail promotion

    It looks like this software will handle the barcode generation and sorting of the address savepostage.com
  7. J

    Printing postcards for direct mail promotion

    We're a marketing company not jeweler's, we have other projects that we would like to print small batches to explore different direct mail opportunities. We are prepared to get into the printing business... This is why I am in this forum! If this is not the correct forum please let me know?
  8. J

    Printing postcards for direct mail promotion

    going into the printing business: this is exactly what it looks like we will be doing which is why I am asking these questions in this excellent forum with excellent people who are willing to help.
  9. J

    Printing postcards for direct mail promotion

    We are 1 mi away from our downtown PO, we have been assigned an account rep who does seem helpful. He mentioned that we should come down to see how a tray is organized and he can recommend the software needed.
  10. J

    Printing postcards for direct mail promotion

    The current postcard size in inches is 5.5" wide & 3.75" tall. .40¢ does include the postage sorting and bulk mail drop, we buy a list of address's and format the address data for the printer and they take it from there. when you say mine field can you expound on that, we have no idea what...
  11. J

    Printing postcards for direct mail promotion

    I understand this and I feel I am being raped by local print shops by the quote's I'm getting which is why I would rather learn to do this myself. There is also a level of confidentiality that I want with my postcard direct mail printing which pushes me to want to do the printing in house. I am...
  12. J

    Printing postcards for direct mail promotion

    I have found a triumph guillotine on craigslist locally for $500, practically brand new. Also I plan on getting a paper jogger for around $50 via ebay. I had planned to use InDesign for the layout. This 242 comes with external Fiery EX260 with Impose, Graphic Arts Premium Package. My background...
  13. J

    Printing postcards for direct mail promotion

    Thank you, for your answers. The 242 looks like it will print duplex and the fiery RIP should handle the variable data. Here's one of the printers im looking at!
  14. J

    Printing postcards for direct mail promotion

    We’re a small business and we currently outsource our direct mail postcard printing projects. On the surface the cost to outsource seems expensive compared to printing these in house. We currently pay .40 per 14mm x 9.5mm postcard. We're researching buying our own printer and doing the printing...

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