kdw75
Well-known member
I have been tempted to purchase this, but I am on the fence. My reasons for wanting it are obvious. My reasons for questioning its use are plenty. Firstly I feel like we are only competing in a small local market, and we already have a rough idea of how our competition prices their work. Secondly, the customers that compare us to the larger printers in the region already tell us that they are selling mailings as a commodity, and we couldn't survive on the profit margins they have. Finally, I feel that I should be basing my pricing on what my costs are, though that could mean leaving money on the table.
So is this a wise investment to use as a pricing guide, or just adding to the glut of numbers we already have.
So is this a wise investment to use as a pricing guide, or just adding to the glut of numbers we already have.
