Yes, a 50-50% split is commonly used in analyzing roller trains. It is a convenient ratio even though it most probably is not actually true. The actual split can be affected by many factors.
If there is a difference in temperature between rollers in the roller train, such as between the smooth hard rollers that have cooling and the soft rubber rollers, there will probably be a difference in the split ratio.
There is probably a difference in split ratio between a hard roller and the soft roller contact.
There is probably a difference in split ratio due to differences in the amount of water content in the ink film on the rollers. Water comes up from the plate in the ink films, while fresh ink comes down. It is reasonable to think that it will be easier to split more in the water logged ink film than in a less waterlogged ink film.
But 50-50% split ratio is used because it is easier to calculate and gives a general idea of how the ink is distributed on the roller train. In calculating the ink distribution, each nip is given an equation. The two ink films coming into the nip are added and then divided by 2 (50-50% split) to determine the exiting ink films on the two rollers.
Why would one use this equation? Well it is due to the conservation of mass. The ink entering the nip must equal the ink exiting the nip. For some reason, the press engineers can understand this concept for a nip but don't understand it for the whole press.
Ink Transfer
Even if we assume a 50-50% split ratio, the split ratio has NO direct relationship to the amount of ink transferred. A large amount of ink can be transferred, a small amount or no ink can be transferred or even a negative amount of ink can be transferred, all with the same 50-50% split ratio.
And this gets back to the heart of the presetting problem on offset presses. Trying to account for all the issues that prevent predictability on existing presses will not fully solve the problem. The press must be modified in a way so that it is feeding ink consistently and predictably and is independent of those factors mentioned earlier. When that is done one can apply the proper algorithms to set the key values etc.
The problem is complicated but not actually difficult to solve.