Things a MIS might help you do that a web-to-print might struggle to do on its own:
- Plan production schedules and track a job's status throughout your workflow
- Accounting functions
- Estimating and tracking job costs
- Inventory management (both customer-owned goods and your own supplies)
- Storing and reporting on lots of historical data about your jobs and customers
Things a web-to-print might help you do that a MIS might struggle to do on its own:
- Allow customers to place print orders without having to be in your location or talk to your employees directly
- Display and organize a catalogue of your products & services
- Give customers an approved and guided way to design print-ready artwork
- Display to customers the workflow and shipping status of their orders
- Drive more work to your business
Both systems could help you keep all your locations in communication with each other (anything that everyone can look at simultaneously will do this), but their strengths cater to different things. A MIS might help you
operate better but a web-to-print may help
customer interaction and
drive business to you more. Which of those is more important to you at a given moment is entirely dependent on what your business' needs are right now. If you have plenty of work but need to make sure the gears of your business are more oiled, a MIS might be more valuable. If you feel fairly confident in how your business is operating but want to get more work or want to up your level of customer service & interaction, a web-to-print may be more useful.
Eventually, you'll have both of these needs simultaneously and you'll probably want both types of software. If you plan for when that happens by purchasing a first system that you're confident you'll be able to make place nice with a second system down the road, you'll save yourself a lot of headache! Look for software that itself is well documented, open to customization, and has ways for other programs to interact with it (an API, XML importer/exporter, etc.). Software that's mostly "what we give you is what you get" will give you problems when your needs expand in the future and it doesn't.
Thanks for reading my speech, lol.