Adobe Program Assists US States in Modernizing Digital Experiences

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Adobe has unveiled a partnering program with government agencies in all 50 U.S. states. The program powers digital modernization via Adobe Experience Cloud & Adobe Document Cloud.

Adobe surveyed more than 1,000 U.S. consumers to understand how the pandemic impacted government websites & citizen preferences. The study highlights a general desire for more information & direct communication from government agencies, while also showing the impact of digital experiences on consumer sentiment around favorability and trustworthiness. To access the full study, visit here.

As vaccine availability ramps up, Adobe tools are used to streamline enrollment tasks, eligibility determination, appointment scheduling and personalized reminders, while e-signatures expedite documents. Adobe also helps manage & deliver content across web, email and mobile messaging channels.

How Adobe Partnerships—existing across government agencies in all 50 states (including county & city levels)—assist state & local governments:
  • Adobe Experience Cloud—helps governments to revamp their online presence, making their websites & apps easier to navigate, ensuring content is personalized & updated in real-time, creating intuitive forms that work on any device.
  • Adobe Document Cloud—allows governments to optimize internal document workflows.
  • Adobe Sign—e-signature program—reduces time spent on applying for benefits, and reduces paper waste.
Each year, Adobe Document Cloud turns 30 billion paper documents in the U.S. into digital documents. According to Adobe, Experience Cloud helps enterprises eliminate over 100 billion pieces of junk mail annually through digital marketing offerings. More information, visit www.adobe.com.
 
The last paragraph sums it up nicely for us: Adobe doesn't give one hoot about 'printing.'
We are a mature and shrinking industry. Why bother to meet our needs?
On the face of it we look like a good target market but in reality . . .
So it's up to us. Find other tools and support those developers instead of this one.

What do you think?
 
" eliminate over 100 billion pieces of junk mail annually through digital marketing offerings" In other words replace junk mail with spam mail. LOL
 

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