Gordo . . . are we looking for funny stories or the real way . . . I have both -
We were doing a job for Apple one time ( a freelancer brought it in not Apple officially) and when he gets to the press check he pulls out a 35mm SLR lens (I think it was a 50 mm) and proceeds to look over the press sheet with it . . . very strange
Actually, a lens from a 35mm camera makes for a much higher quality lens than most linen testers. I believe that at one time you could actually buy plexiglass lens holders to turn the camera lens into a proper loupe. So not so strange.
gordo
That didn't matter, so we had to make a new cool grey 3 with a little pantone yellow in it. Twenty years and ten reprints from now, that bank's corporate color will be Pantone 103 and they won't have any idea why.
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