I have been charged with taking over a newsletter for our other shop. They print this on a web press. The lady there has told me that the pictures need to compensate for a 30% dot gain. Can I just apply the Dot Gain 30% profile in Photoshop and that takes care of it? When I do this it darkens the picture on my screen considerably, is that just showing you what it will look like when printed?
They also want the pics @ 85lpi and 300dpi, does this sound correct?
This is my first foray into the web design world and the newsletter has looked pretty bad in the past and I think this may have something to do with it. Any advice is greatly appreciated!
They also want the pics @ 85lpi and 300dpi, does this sound correct?
This is my first foray into the web design world and the newsletter has looked pretty bad in the past and I think this may have something to do with it. Any advice is greatly appreciated!
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