Re: Recommendations for Prepress Workflow for Medium Sized Printing Company
Hi MSD,
No offense, but you really miss my point here. We have no choice what format we can choose to accept. Sometimes, you still need to accept Word documents or Publisher file even though you tell your customer not to. If I tell my customer your answer, I will be out of business sooner than you can think!
The print industry is going for PDF all the way now, Adobe is pushing it also too. So, no one will actually give us any native files anymore. So, are you depending on your customer to preps their file properly?! 8 out of 10 will not! Maybe dieline didn't overprint and using a spot color, maybe there is no bleeding, maybe ...... Many possibility that could and will go wrong. So, ask your customer to fix it? then your customer may ask they don't need to fix it on the other place they used! And all print out looks fine to them before! ba ba ba... They may not think this time they use different effects, different artworks....
Remember we are in a declining industry at least in the US, with the competition with China and India printer, they surely are the best deal right now in the world and growing very fast. So, quality and technology is the key for us to survive here. We need to be open minded and test all the available system and result before we can comment on it. I'm not the printer here, we works with couple hundreds of them in the states with many different RIPs!
I'm not talking about couple thousands sheets that you can reprint and not lose any money. I'm talking about million of sheets! We deal with Adobe a lot, we found and send a lot of bug reports to them, so, they know what their problem is. And they said they will fix it in CS4, maybe or maybe not, no one can promise!
Hi MSD,
No offense, but you really miss my point here. We have no choice what format we can choose to accept. Sometimes, you still need to accept Word documents or Publisher file even though you tell your customer not to. If I tell my customer your answer, I will be out of business sooner than you can think!
The print industry is going for PDF all the way now, Adobe is pushing it also too. So, no one will actually give us any native files anymore. So, are you depending on your customer to preps their file properly?! 8 out of 10 will not! Maybe dieline didn't overprint and using a spot color, maybe there is no bleeding, maybe ...... Many possibility that could and will go wrong. So, ask your customer to fix it? then your customer may ask they don't need to fix it on the other place they used! And all print out looks fine to them before! ba ba ba... They may not think this time they use different effects, different artworks....
Remember we are in a declining industry at least in the US, with the competition with China and India printer, they surely are the best deal right now in the world and growing very fast. So, quality and technology is the key for us to survive here. We need to be open minded and test all the available system and result before we can comment on it. I'm not the printer here, we works with couple hundreds of them in the states with many different RIPs!
I'm not talking about couple thousands sheets that you can reprint and not lose any money. I'm talking about million of sheets! We deal with Adobe a lot, we found and send a lot of bug reports to them, so, they know what their problem is. And they said they will fix it in CS4, maybe or maybe not, no one can promise!