What do YOU do?


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Re: What do YOU do?

You can always do more, and I think it's important to constantly challenge yourself to improve, but you also need to be realistic. A 100% green (if such a thing exists) print shop can't change the world if it's out of business. To me, from a both a personal and business perspective, pushing yourself to make incremental improvements is a sensible compromise. Rather than worrying about what everyone else is doing and the legitimacy of all the various certifications, I try to make my best estimate at what is right according to the prevailing science and follow it in good faith.

I've just started working with the [Green Exchange|http://www.greenexchange.com], a green business community in Chicago. One of our tenants, [Consolidated Printing|http://www.consolidatedprinting.net], is always looking for better methods and materials. They're using vegetable ink instead of soy ink because soy ink contains petroleum. They're using vinegar and shortening to replace heavy duty solvents. Here's an interview with their owner, Marilyn Jones: [http://www.greenexchange.com/watch.php?id=8].


Color Optimized?

by Noel Ward, Editor@Large
Color is in demand in all types of documents, making color management a critical part of Digital Printing 5.0. Managing color on one device/press can be an easy task with the correct tools and processes. But managing color to ensure printed pages are consistent and repeatable across the different substrates and color gamuts of toner and inkjet can be a much bigger challenge. Properly implemented color management workflows can help achieve consistent color results across multiple devices. Although many end-customers are claiming satisfaction with “pleasing color,” two challenges are still in play. Link to Article