Print Enhances a Lifetime of Learning

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During the summer, children in The Netherlands received Letter Fun Packages from De Bollebozen Boekieclub, the Youth Education Fund, and the VoorleesExpress Foundation. These packs, containing a reading activity book, were sent to disadvantaged children with the aim of stimulating interaction with language in a playful way; and transferring the joy of reading to young children.

Erwin Busselot—Director Business Innovation & Solutions, Ricoh Europe—recently talked about the difference in students' learning depending on whether they read on a screen or on paper. The research found comprehension of text is much stronger when reading from paper as opposed to a screen, particularly when the reader is under time pressure. It also discovered students progressed only one third as much when using a screen as they would have done had they been reading on paper. With print, it is easier to absorb information: comprehension, concentration and retention are greater; and memory and vocabulary are improved.

The vital role print can play in supporting children’s learning was highlighted by the E-READ (Evolution of Reading in the Age of Digitisation) study from Intergraf—the European federation for print & digital communication. Their research examined results of 54 studies with a total of over 170,000 participants from 19 countries. The findings led Intergraph to call upon policy makers and educational organizations to ensure that print retains a significant role within education.

Print has the power to engage us at an early age. It enables us to learn and retain more and we continue to prefer & trust it. Print ignites a passion that can last a lifetime. Go here to learn more.
 

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