Hello everyone,
We are a tree service business that adopted a "green" program 2 years ago in which we plant a new tree for every tree that we remove.
Our marketing highlights our "green" effort and in the last 2 years we delivered about 600,000 4x6 postcards that talk about our program. Last season 1 person contacted us to say that our UV coated postcards cannot be recycled so our promotion of ourselves as "green" is inconsistent with the cards we deliver.
The postcards are based on our corporate logo which is a high gloss black background. We want to keep the glossy look as best we can. We would be willing to concede some sheen but matte isn't really an option.
I have tried to self-educate myself via the web about AQ versus UV versus varnish. UV is mostly described as being environmentally detrimental (can't be recycled) yet I found a blog that promoted "new UV technology" as being environmentally superior because it takes less energy to produce, the chemicals aren't solvent-based and less energy is needed in the curing process. But really this is mostly beyond my understanding and so I'm turning to you for your help.
This year we will be printing 800,000 postcards and I'd like to ask for your professional opinions on the following:
Is AQ coating a more environmentally friendly product than UV and why?
Can an item AQ coated be recycled?
Can any environmentally friendly product (whatever that may be) produce a high gloss finish?
Another other suggestions you have would be greatly appreciated.
Thanks for letting me participate in your industry with these questions.
We are a tree service business that adopted a "green" program 2 years ago in which we plant a new tree for every tree that we remove.
Our marketing highlights our "green" effort and in the last 2 years we delivered about 600,000 4x6 postcards that talk about our program. Last season 1 person contacted us to say that our UV coated postcards cannot be recycled so our promotion of ourselves as "green" is inconsistent with the cards we deliver.
The postcards are based on our corporate logo which is a high gloss black background. We want to keep the glossy look as best we can. We would be willing to concede some sheen but matte isn't really an option.
I have tried to self-educate myself via the web about AQ versus UV versus varnish. UV is mostly described as being environmentally detrimental (can't be recycled) yet I found a blog that promoted "new UV technology" as being environmentally superior because it takes less energy to produce, the chemicals aren't solvent-based and less energy is needed in the curing process. But really this is mostly beyond my understanding and so I'm turning to you for your help.
This year we will be printing 800,000 postcards and I'd like to ask for your professional opinions on the following:
Is AQ coating a more environmentally friendly product than UV and why?
Can an item AQ coated be recycled?
Can any environmentally friendly product (whatever that may be) produce a high gloss finish?
Another other suggestions you have would be greatly appreciated.
Thanks for letting me participate in your industry with these questions.