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Is it time to raise prices?

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  • Is it time to raise prices?

    NPRC has just released its 2018 Printing Industry Digital Color Pricing Study—presenting a detailed report on pricing for digital color printing—a companion to their recent Bindery Pricing Study.

    This new study features pricing for dozens of popular color digital products, including the following:
    • Average and Median Hourly Graphics Charges,
    • Variable Data Printing – Cards: 5.5 x 8.5 & 4.25 x 5.5,
    • Flat Sheets (flyers & brochures): 4/0 and 4/4, finished size 8.5 x 11,
    • Flat Sheets (flyers & brochures): 4/0 and 4/4, finished size 11 x 17,
    • Rack Cards: 4/0 and 4/4, finished size 4 x 9,
    • 2-P and 3-P Carbonless Forms, with and without numbering,
    • Click charges only (Coated Text and Coated Cover),
    • General Stock Mark-up Practices,
    • Newsletter pricing: 16-page and 32-pages, quantities 100 - 2,500,
    • Booklet (with separate cover) Pricing: 16-page and 32-pages,
    • Digitally printed Envelopes: #10/24 & 9 x 12 Catalogs, black & color,
    • Business Card Pricing: Cards produced in-house vs. brokered,
    • General Discounting practices for various customer types,
    • Plus many other pricing details.
    Click here to download the Table of Contents
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Free Download


Print Embellishment Goes
Straight To The Bottom Line

See how your company can eliminate “Lowest Priced Bidder” from your pricing equation Download the Free White Paper.

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