Who said they are necessary? Times have changed and 99% of American printers are 100% more environmentally conscious than they were 20 years ago and I would also throw out that I bet American printers are far more environmentally conscious than many Asian/Third World printers....Would you not agree that the vast majority of the shops are now better than they were just a few years ago?
... nor should you being able to print an FSC label make you more environmentally conscious than me.
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In my opinion ALL the certifications should stop at the Mills, they are the ones who control where, from what and how the paper is produced. We are simply consumers, just like the print buyer. I agree that the MILLS should be certified!
I respect you position, and if all mills (and all variations of output from them) were certified, traceability would be less of an issue. Certifications of mills is certainly important, but traceability of the product is where chain-of-custody certification comes in. Individual mills and converting facilities owned by a larger entity may or may not be certified, and therefore many certified paper companies offer both certified and non-certified products. As printers, we are not just consumers, but suppliers for our clients (and theirs) and therefore should take some responsibility for material traceability (should we so choose). Material traceability is hardly new to other industries and plays a key role in ensuring product quality and accountability (metal alloys, food industry, etc). For printing, end product quality is not really the issue, but for ensuring the components used in manufacturing are aligned with the principles, criteria, and standards that the certifying body mandates (and the end user wants to promote).
I agree, its not perfect, but it fits a niche for those clients who wish to ensure proper component use.
For mattf, since there may or may not be any specific environmental certifications for plastics, you might consider ISO 14001 as a basis for ensuring your company identifies and improves it's environmental impact.
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