>>but, unlike you, lentic is not my hobby, sometimes it can be a serious pain in the a$$, other times it's so easy you wonder what you did different to make it work.
Yes, I do have the luxury of calling it a hobby (high quality one-off pieces, rather than production work)... it's one of those things that is so easy to do badly, that it has gained a bad reputation over the years. However, every once in a while when you see it done "right", it's absolutely astounding. That's precisely why I called it an "art" still. Although technology is certainly making it easier, you need training, skill, and patience to do it well.
Hopefully, being able to do it with Flexo now using the NX system it will make it one big step easier, and we'll see high-end work more commonly. FYI - we do have a relationship in some regions with HumanEyes for this, and if you need any support or info we can help.
Kevin. / Kodak